Free
Free
- ✓Short links (monthly cap)
- ✓QR codes (monthly cap)
- ✓Custom landing pages (monthly cap)
- ✓All features included — usage limits apply
Plans
Start free. Upgrade to Pro for unlimited links, QR codes, and pages.
Save 42%
Pro
$49/year
- ✓Unlimited short links
- ✓Unlimited QR codes
- ✓Unlimited custom landing pages
- ✓Everything in Free, no caps
Detailed Feature Comparison
| Feature | Free | Pro |
|---|---|---|
| Link Management | ||
Short Links Total number of URLs you can shorten on a monthly basis | 5/mo | Unlimited |
Redirects Change the destination page for links and QR codes | Unlimited | Unlimited |
Branded Links Create links with your own custom domain (e.g. yourbrnd.co/2m75BWD) | ✔ | ✔ |
Auto-Branded Links Links created by others are branded with your custom domain. | ✔ | ✔ |
Custom Back-Halves Insert your own words at the end of a link (e.g. bit.ly/MyOnlinePage). | ✔ | ✔ |
Link Clicks Number of clicks allowed on the links you create | ✔ | ✔ |
Link Expiration Automatically stop a link from working after a certain date/time | ✔ | ✔ |
Link Password Require a password before redirecting | ✔ | ✔ |
Link Thumbnails Upload custom thumbnails for social previews | ✔ | ✔ |
Link Tags Organize links with tags for searching and filtering | ✔ | ✔ |
Link Notes Add internal notes/comments to links | ✔ | ✔ |
| Analytics & Reporting | ||
Data History View historic performance of links, QR codes and Pages | 1 year | 1 year |
Activity Over Time View activity for links and QR codes over time | ✔ | ✔ |
Country-Level Data See clicks by country | ✔ | ✔ |
City-Level Data See clicks by city | ✔ | ✔ |
Device Data See OS/browser/device breakdown | ✔ | ✔ |
Referrer Data See where clicks came from | ✔ | ✔ |
Exports Export analytics for reporting | ✔ | ✔ |
| QR Codes | ||
QR Codes Number of QR codes you can create per month | 5/mo | Unlimited |
Redirects Change destination for QR codes after creation | Unlimited | Unlimited |
Custom Logo Add your logo to QR codes | ✔ | ✔ |
Color Options Color styling options | ✔ | ✔ |
Frames Frame styling options | ✔ | ✔ |
Download Format PNG/JPG/SVG formats | ✔ | ✔ |
Scans QR scan limits | Unlimited | Unlimited |
Pattern Customizations Advanced QR styling patterns | ✔ | ✔ |
| Custom Domain Essentials | ||
Custom Domain Use your own short domain | ✔ | ✔ |
Domain Finder Tools to help pick a domain | ✔ | ✔ |
Domain 1-Step Setup Simplified domain setup | ✔ | ✔ |
Domain Guard Protect domain routing/health | ✔ | ✔ |
Domain Root Router Route naked domain traffic | ✔ | ✔ |
Domain 404 Error Fixer Catch and redirect not-found short paths | ✔ | ✔ |
| Campaign Management | ||
Campaigns Organize links into campaigns | ✔ | ✔ |
UTM Builder Build UTMs easily | ✔ | ✔ |
UTM Presets Saved UTM templates | ✔ | ✔ |
Bulk Import to Campaigns Bulk assign items to campaigns | ✔ | ✔ |
| Admin Features | ||
Group Permissions Permissions by group/team | ✔ | ✔ |
User Management Manage team members | ✔ | ✔ |
SSO Self-Service Setup SSO configuration | ✔ | ✔ |
2-Factor Authentication (2FA) Extra account security | ✔ | ✔ |
Activity Log Track user activities across accounts for visibility | ✔ | ✔ |
Account Discovery Enable teammates to find and request access to your account | ✔ | ✔ |
| Custom Landing Pages | ||
Quantity Number of custom landing pages you can publish | 2/mo | Unlimited |
Branding Create a page with custom branding | Custom Branding | Custom Branding |
Customization Options Themes, templates, layouts | ✔ | ✔ |
Digital Business Card Virtual contact card page type | ✔ | ✔ |
YouTube Embed Embed YouTube on your page | ✔ | ✔ |
Profile & Background Image Upload Customize your page with visuals | ✔ | ✔ |
Social Icons Display social icons on pages | ✔ | ✔ |
QR Code Create a QR code that directs people to your page | ✔ | ✔ |